Mystical and spiritual themes have always had a home in high fashion. Christian Dior famously drew inspiration from tarot cards. Hermes once sold out of evil eye bag charms that adorned the handles of their coveted Birkins. These symbols weren’t just decorative—they carried layers of meaning, protection, and mystique.
This isn’t new, but it has evolved. Where designers once tucked these spiritual motifs into the background, today they’re front and center—appearing not only on runways but all over social media feeds.
Digital Age: When Mysticism Went Mainstream
In today’s digital age, spiritual elements have leapt from fashion week into everyday wardrobes and consciousness. Thanks to platforms like TikTok, mystical symbolism has gone viral. What was once a niche aesthetic has become deeply embedded in pop culture.
Spiritual influencers and intuitive practitioners like Serena Ely and Psychic Chrissy have built massive followings—hundreds of thousands strong—by blending fashion, personality, and spiritual guidance. In this era, aesthetic meets authenticity in a way the mainstream has never seen before.
The Modern-Day Mystic in Luxury Spaces
Kerry Giannantonio’s Dual Role in Corporate and Clairvoyance
Kerry Giannantonio is a prime example of this new era. She balances an executive corporate career while running a thriving tarot practice. Her success isn’t just about her readings—it’s about meeting a rising demand. People are hungry for connection and meaning, and social media has made spiritual practitioners easier to find than ever before.
Giannantonio has read tarot at luxury events hosted by fashion and beauty brands like Alice + Olivia and Biologique Recherche. Her table is often surrounded by long lines. Her client list includes influencers and celebrities alike. “It’s not just a trend,” she says. “It’s a reflection of how much people are searching for connection.”
More Than Tarot: The Rise of Modern Mystical Spaces
Blending Intuition with Psychology and Self-Help
This spiritual surge isn’t limited to tarot. Astrology, manifestation, self-help, and psychology are all part of this larger movement. Many popular social media accounts now blend mystical practices with mindset coaching and references to Jungian psychology, trauma healing, or shadow work.
You’ll frequently see posts combining moon phase interpretations with tips for emotional regulation or advice about limiting beliefs. It’s less about telling the future and more about helping people navigate the present.
In a fast-paced world filled with uncertainty, this fusion of emotional intelligence and spiritual guidance offers comfort, clarity, and something even rarer: hope.
What Are People Really Searching For?
Power, Peace, and Personal Meaning
We’re living through turbulent times—political instability, economic stress, climate anxiety, and endless doomscrolling. People are turning inward to seek peace and purpose.
Spiritual mentor and psychic medium Heather Carlucci says it best: this rising interest in intuitive practices reflects our collective need for empowerment. Instead of following rigid belief systems, modern seekers want frameworks they can personalize and adapt.
From evil eye charms to sigils on luxury streetwear, people are wearing their protection like armor, and fashion is responding in kind. These symbols aren’t just stylish; they serve as spiritual reminders that in a chaotic world, our energy is still ours to protect.
Are You a Believer? Or Just Curious?
Spiritual Normalization in the Age of the Algorithm
Whether you’re fully immersed in spiritual practices or still exploring the edges, one thing is clear: what used to be taboo is now mainstream. Tarot, once hidden in metaphysical shops and the back of glossy magazines, now shows up on your For You Page with crystal-clear video and soft lo-fi beats.
Daily and weekly “collective readings” are now a standard form of digital content. With a few taps, users can receive intuitive guidance, connect with a favorite reader, and feel emotionally supported, without ever leaving their couch.
Digital Spaces and the Rise of Online Intuition
From Niche to Global Business
Social media has done more than just expose people to these practices—it’s empowered spiritual entrepreneurs to build global audiences. Today’s intuitive readers can run thriving online businesses from anywhere in the world, whether they offer tarot, astrology, or mediumship services.
Astrologer Marie Satori: Tech Meets Tarot
Marie Satori is a stellar example. Despite working a demanding job at a major Big Tech company, she’s spent over three decades reading tarot and offering mediumship sessions. She even created her own tarot deck, The Golden Eclipse Tarot, and is writing a book about the intersection of astrology and tarot.
Marie’s journey proves you don’t have to choose between a corporate career and a spiritual calling—you can confidently walk in both worlds.
More Than Money: Finding Fulfillment Through Intuition
While spiritual work can bring financial success, for many it’s about more than income. Kerry Giannantonio describes her tarot practice as something deeply purposeful. It’s less about the paycheck and more about the healing and clarity she offers her clients.
For many readers, what starts as a passion project or “side hustle” quickly evolves into a calling they can’t ignore. And now, thanks to social media, that calling has a stage.
Online Intuitive Readers and the New Spiritual Business Model
Building Community and Safe Spaces Online
A single viral video can launch a reader’s visibility overnight. But it’s not just about reach—it’s about resonance. Each intuitive reader brings their own style, language, and energetic tone. This authenticity draws in followers who aren’t just watching—they’re connecting.
These creators provide more than readings. They offer safe digital spaces for encouragement, healing, and empowerment. They are reshaping what entrepreneurship looks like for spiritual workers—and helping people around the world at the same time.
Marina Smargiannakis: Grief Turned Into a Gift
Marina Smargiannakis is a beautiful example of how a spiritual journey can begin in heartbreak. A successful floral designer and landscape business owner in New York City, she wasn’t new to intuition—both her parents were clairvoyant and claircognizant—but she hadn’t used her gifts professionally.
That changed in 2020 after the loss of her partner, John. In her grief, she picked up a tarot deck—not to become a reader, but to feel closer to him. That personal act opened unexpected doors. “It wasn’t just connecting with John,” she says. “It was like every door in my life opened.”
From 52 Followers to 40,000
At first, Marina only read for friends. She wasn’t promoting herself or charging. But as demand grew, so did her confidence. Inspired by the rise of spiritual creators online, she launched a TikTok in January 2024 and followed with an Instagram page by April.
In just a week, her account grew from 52 followers to over 8,000. One finance-themed tarot video went viral, and within months, she had more than 40,000 followers on TikTok and over 32,000 on Instagram. Her full-time intuitive business was born.
The Dark Side of Visibility: Scammers and Copycats
Charlie Goldsmith and the Fight Against Fakes
Unfortunately, with visibility comes vulnerability. Fake accounts plague the spiritual community. Well-known energy healer Charlie Goldsmith, star of TLC’s The Healer, says he deals with impersonators “constantly.” These scammers often use tiny changes in usernames to trick followers into believing they’re the real deal.
To fight back, readers now post clear warnings in their bios. Serena Ely, for example, reminds her 136,000 followers that she will never message first to solicit a reading.
Verification Struggles and Platform Responsibility
Account verification (blue checkmarks) offers some protection, but platforms like TikTok still lag behind in supporting spiritual creators. Marina notes how difficult it’s been to get verified despite her large audience and daily impersonation issues. Verification would protect not only readers but their communities.
Representation Matters: Diversity in Modern Spiritual Spaces
Inclusive Voices Shaping the New Era of Intuition
Diversity in the spiritual world is finally gaining traction, and it’s changing everything. Readers like Chris Corsini, who signs his readings for the deaf community, or Corbin Chamberlin, a male witch married to his husband, are helping to expand the face of what spiritual leadership looks like.
They aren’t just breaking stereotypes—they’re building inclusive communities where everyone feels seen, safe, and supported.
Final Thoughts
The rise of the TikTok psychic and modern intuitive readers isn’t just a viral moment. It’s a mirror of what people need most right now—meaning, connection, and the magic of human (and spiritual) understanding.
But as this movement grows, it also challenges us to think bigger:
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How do we protect these creators from fraud?
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How do we honor spiritual labor in a digital world?
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And how do we keep the soul of these practices alive, even as algorithms get involved?
Whatever the answers, one thing is certain: this new generation of spiritual entrepreneurs is here to stay, and they’re lighting the way.
‘Spiritual entrepreneurs’? Sounds like a fancy way to say ‘charlatan.’ This is just another cash grab disguised as enlightenment. People are just following trends without any real understanding of what they represent.
‘Spiritual entrepreneurs’ might seem like a joke, but many people genuinely find solace in these practices now more than ever! Let them explore what brings them comfort.
‘Cash grab’ or not, at least they’re providing some entertainment value! Who knew tarot could be so trendy? 😂
I absolutely loved this article! It’s fascinating to see how spirituality and fashion have intertwined so beautifully. The rise of intuitive practices in the mainstream is truly a reflection of our times. 🌟
Honestly, this feels like yet another trend that will fade away soon. Mysticism has been commercialized to the point where it’s hard to take seriously anymore. What happened to authentic spiritual practices? 🤔
I understand your perspective, but I think blending spirituality with fashion can attract new audiences. Maybe it’s not about authenticity anymore but rather accessibility and personal connection.
‘The Dark Side of Visibility’ section was particularly enlightening! It’s unfortunate that scammers exploit genuine seekers’ needs for connection in such difficult times.
It’s quite incredible how quickly someone can build an online presence nowadays! This article highlights both the power and pitfalls of social media for spiritual seekers.
Absolutely! It’s amazing how visibility can transform lives and businesses overnight in such a saturated market.
But with great power comes great responsibility—let’s hope these creators remember their roots amidst all the fame!
This piece raises important points about how social media has democratized spiritual practices. It’s interesting to see a blend of ancient wisdom with modern technology, especially in today’s chaotic world.
‘Spirituality meets fashion’? Wow, we’ve come a long way from monks and meditation mats! I guess if it sells bags, why not? Just hope it doesn’t turn into a full-blown circus.